New Pearl Investment Corp. was established in July, 2012 by Mr. Phan Ba Ngoc – President cum CEO. After 4 years of building and developing, New Pearl has made certainly progresses with 2 strong brands of 13 restaurants nationwide: Sườn Cây – the pioneer and largest chain of Grill & Beer restaurants in Viet Nam and MR.PARK – chain of restaurants specialized in Korean delicious barbecue & traditional food.